New York pop artist KAWS has designed containers for the Normal Mills Monster Cereals Depend Chocula, Franken Berry, Boo Berry and Frute Brute.
Normal Mills
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Normal Mills
New York pop artist KAWS has designed containers for the Normal Mills Monster Cereals Depend Chocula, Franken Berry, Boo Berry and Frute Brute.
Normal Mills
Normal Mills is releasing 4 limited-edition Monster Cereals containers as a part of a brand new collaboration with pop artist KAWS.
Franken Berry, Depend Chocula, Boo Berry and Frute Brute are again for this yr’s seasonal launch. Followers are significantly excited concerning the look of Frute Brute, which is accessible for the primary time since 2013.
“It has been a thrill to collaborate with Normal Mills and Monster Cereals,” mentioned KAWS in a information launch on Normal Mills’ web site. “I have been an enormous fan of the cereals since I used to be a child. Even now, I like the unique field designs and the creativity and creativeness they invoke.”
Franken Berry and Depend Chocula now bear the bone-shaped ears seen in a lot of KAWS’ works. Additionally they have KAWS’ signature Xed-out eyes, as do Boo Berry and Frute Brute. The containers have been reimagined following the identical design as the unique containers, with an illustration of every character and a photograph of the cereal in a bowl, all set on a clean white background.
Followers have an opportunity to win a set of collectible monster toys designed by KAWS. By coming into a singular code discovered on the again of specifically marked Monster Cereals containers on kawsmonsters.com, they will be entered right into a sweepstakes for the prizes.
“Our Monster Cereals are a few of our most iconic, and whereas we all know followers are at all times excited to see them, we wish to ensure that we’re capable of provide one thing new and totally different with every launch,” mentioned Mindy Murray, senior advertising communications supervisor at Normal Mills, within the information launch. “KAWS’s love for these characters made him the right associate to convey them to life and provide a number of methods to have a good time this season.”
The primary Monster Cereals hit cabinets within the early Seventies with Depend Chocula, Franken Berry and Boo Berry.
Frute Brute was added in 1974 and brought off the market in 1982. 4 years later, Yummy Mummy hit the scene however left shops in 1992. In 2009, Normal Mills stopped producing the primary three Monster Cereals year-round.
Ever since, the Franken Berry, Boo Berry and Depend Chocula cereals have been accessible solely seasonally for Halloween to “encourage nostalgic pleasure and unfold the spooky spirit,” based on Normal Mills’ web site.